Blog
Research: People Aren’t Using Mainstream Sources To Get Information
There is a big opportunity for businesses and organizations. People are going online to find information and they’re not sticking with the traditional mainstream sources of information.
Should You Be Over-The-Top With Your Social Personality?
We talk about personality and style in regards to social media and blogging on the GBW Blog. Today, we have actual psychological research that will help you to figure out if customers will buy from you based on the mood their in while interacting with your brand messages.
Young People Spend 50% Of Their Internet Time On A Smartphone
There is a lot of talk about mobile, but some companies are still dragging their feet. Have you ever accessed a website on your phone only to be extremely disappointed in the experience? You’re not the only one. Young people are using their phones for everything and you’re losing them if you’re not giving them a good experience.
People Use Social Networks To Strengthen Social Ties, Not To Influence Others
Have you ever wondered if you and your brand could influence others? Social media might not be the best way to do that because new research found that people are using social media to strengthen social ties instead of to influence others.
(Not Provided) Is A Good Thing
The SEO world has been throwing a fit the last week after Google made hints that they’ll secure all organic search data in the future. Here is my take on things – it’s going to be great for content marketers.
What Facebook Likes Tell You About Your Customers
This is what everyone wants to know it seems like. Well, a new study just came out that analyzed what Facebook Likes tell you about your customer.
10 Companies That Gave Up On Their Blogs
I hate to call these companies out, but there are just too many dormant blogs out there. The purpose of this post is to show you companies that gave up on their blogs too soon and to address the issue of how long it takes blogging to “work”.
7 Content Marketing Quotes From Business Superstars
I love reading what the best in the business have to say about anything from business to online marketing to operations and HR. Here are 7 great quotes about content marketing from the best in the business.
How To Pick A Great Design Agency
There is a phrase out there that “Content Is King”. While we certainly believe that at GBW we also believe that “Design Is King”. Why? You need good design to earn the trust of customers. Here is how you can pick a good design firm for your business.
10 Boring Businesses With Great Blogs
You don’t think your company is interesting enough to have a blog? Check out these “boring” companies that are killing it with their blogs.