Blog
10 Challenges Today’s Entrepreneurs Face (And What You Can Do to Overcome Them)
The road of an entrepreneur is filled with challenges and obstacles that others don’t necessarily face. And it’s lonely sometimes, especially when you feel like you’re burning both ends. Others don’t understand your stresses, and it’s even harder to sift through the nuggets of advice to find clarity and insight. But you don’t have to isolate yourself in a silo,
Why Content Calendars Are More Crucial Than Ever
New marketers are usually quick to run to the latest trending tactics to gain attention for their products and services. Experienced marketers, on the other hand, know the value of creating and sticking to a plan. And while there’s nothing particularly exciting about content calendars, it’s the very essence of strategy. And smart marketers know they must plant their flag
It’s Never Too Late to Change Career Goals
Well, you’re here. And that means something about this topic sparks interest. Whether you’re thinking about a career now or just wondering what your options are, stay tuned. It used to be that careers were meant to be linear, with 20+ years of loyal commitment that would result in a healthy retirement with benefits and stipends. That may have been
Why You Should Build Your Business Around Your Preferences
It often does not occur to the entrepreneur that they could, or even should, have their business revolve around them. But there are good reasons to do business on your terms, and there could be some significant drawbacks to following in the footsteps of your competition. Here’s why you should build your business around your preferences. Differentiate Yourself Most businesses
Marketing & Sales Are Not the Same: 5 Things to Know to Improve Conversions
How’s business? If you’re like most owners and entrepreneurs, you’d say it’s kind of crazy these days. Customer preferences are shifting, markets are changing, and then there’s the economy. But kudos to you for continued staying power and the ability to remain flexible and dynamic! But the struggle is still real, and we get it. Connecting with new customers requires
The Pros & Cons of Blogging or Publishing Daily
There are marketers out there making bold claims about publishing daily. But as with any marketing activity you can take on, there are upsides and downsides to blogging daily. Having a balanced perspective on the matter ensures that you’re taking on the right actions to grow your project, venture, or business. Here are the pros and cons of blogging or
AI in Writing: What Today’s Marketers Need to Know
Innovation is king, especially in business. And if you’re not on the right side of innovation, your business is heading for obsoletion in a hurry. But not all technology is going to be a magic wand solution. And no matter how bright and shiny it is, it might not be a good fit for your company, your business model, or
22 Podcasts, Influencers & Thought Leaders You Should Be Following for Improving Leadership
As a business leader or professional in your given field, you understand the value of continued learning and adapting. You’re always exploring new ideas and soaking up knowledge that you can transform into applicable strategies for your business and leadership style. And some of the best advice you can find these days is among the top leadership influencers online and
How to Start a Podcast That Has Traction
Podcastpage.io says there are roughly three to four million podcasts available. But 44% of shows have less than three episodes, and only 720,000 podcasts have more than 10 episodes. Only 156,000 are releasing weekly episodes. There are many who believe starting a podcast to grow their business would be a good idea, but when push comes to shove, they realize
Ready to Launch a New Product or Service? Explore Strategies for Entrepreneurial Success
Let’s talk launch. Whether you’re embarking on a new business venture altogether, as a startup, or have an existing business model with a new product or service to introduce, how you launch matters.