We all make assumptions in life. It’s common. We’ve evolved to do it because we don’t have time to analyze every little thing. So we go on past experience to help us make decisions. But sometimes assumptions lead us astray and it’s true with online marketing and sales too…
Twitter has actually been one of the better social media platforms for Ghost Blog Writers. Here are some of the ways we’ve used Twitter to earn new business. Feel free to steal these ideas.
Many companies have a Marketing Department and a Sales Department. Sometimes these two departments don’t work well together. Here is how the two can work together to achieve results.
Salespeople and entrepreneurs are always looking for that reason to get a first conversation with a prospect. The issue is having a real reason to contact someone. That reason needs to be about the prospect if there is any chance of success. Can a blog help with that problem? You bet…
Some people feel blogging will never replace a phone call. That view is skewed and it’s dangerous if your customers are reading blogs. Because if they don’t know about your business you’ll never get their business.
Over the last few months I’ve come to appreciate salespeople and sales teams. I think in the coming years the great sales people of today will be working complementary to the best salesperson of the future – your website…
Small businesses have an advantage over the big guys. Small businesses can connect directly with clients. Want a great way to do that? How about a business blog…
I’ve been starting to realize that the Sales Manager is one of the most important roles in any company. I’ve seen a few companies grow really fast as a result of their sales team. You can’t discount the role the sales manager and their team play in success. Here is one argument of how a business blog can help the modern sales manager.
It’s been another few months here at GBW and the leads continue to come in. The blog posts her on GBW bring in traffic from search and social and that means leads and new clients.
Research firm, eMarketer, shared another great presentation complete with insight from one of their studies. The report showed how there are typically multiple decision makers within a given business. For B2B marketers that blog for profit this means you have to blog with the sense that your posts will need to convince multiple people to choose your company…