Dayne Shuda

Looking for a Silver Bullet? Blogging Is Not For You

Are you looking for a silver bullet that will bring instant success to your business? Are you in search of the ultimate trick or tip for online marketing success? Sorry. Business blogging isn’t for you…

You Have 3 Options For Blog Images

Every blog should have images. There is proof that just having an image on your blog post can improve interaction with the content. Here are the options you have for finding images.

The Endowment Effect: Why It’s Easy To Overvalue Your Blog

One of my favorite topics is psychology. It’s interesting to learn how the human mind works. When we understand how we think we can turn that knowledge into business action. Here is one way to avoid The Endowment Effect or the overvaluation of your business blog…

Bottlenecks in the Blogging Process

All businesses run on systems. Here is how the business blogging system or process works at GBW and where we run into bottlenecks. Hopefully this will help you setup your own blogging system that’s smooth and efficient.

3 Reasons Why People Won’t Blog (And How to Get Them To)

One of the most difficult things for a business today is getting people to blog. You know business blogging is a great way to grow your traffic and sales, but now you need writers. Here is why your employees won’t blog and what you can do about it.

Are Business Blog Posts Just Glorified Press Releases?

There was an interesting comment on a small business forum that stated that blog posts on business websites were basically just press releases or glorified press releases. I couldn’t disagree more…

How to Make Your Business Blog Different

Being different is something nearly all businesses need to accomplish. There has to be a reason for the customer to choose your business over the competition. The same is true in blogging. Here is how you can create a business blog different from everything else.

The Adam Scott Guide to Business Blogging

Adam Scott just won The Masters. With the weight of an entire country on his shoulders he holed two crucial birdie putts to claim his first major victory. While there are many lessons to learn from his triumph one stands out that applies to blogging…

Is Blogging a Business Level Strategy?

A business level strategy is how a company maintains success at the business level. There are many strategies that affect the business on smaller levels, but a business level strategy is something that takes place at the overall business level. The question for GBW is if blogging is a business level strategy.