The popular belief in the business world is that it costs more to (up to 5x more!) to acquire a new customer than it does to retain an existing customer. Don’t let this virus invade your thinking. Here is why you need new customers (and how to get them).
Do you want to use mobile marketing for your small business? Here are the strategies that will have the best chance of success.
Sometimes all it takes is getting noticed to earn new customers and grow your startup. Here are some ways you can do that by being really scrappy.
It’s obviously important to grow your customer base for your business. But not every customer is equal. Here are the ways you should avoid growing your company.
An important blogging strategy is to mention other people and brands. But to get them to share your posts you have to let them know. Here is how you can do that including scripts for reaching out.
Do you have a new software product, but don’t know how to get your first few customers? Here is a step-by-step guide on making it happen.
Getting ready for a business website redesign? Here are some tips to help with the process and with the result.
Have you read blog posts and articles talking about “interesting content”? I’m sure you have and I’m sure we’ve written about it here on the GBW Blog. Now it’s times to define what “interesting content” actually is.
You don’t need to go crazy with the SEO for your software website. Follow these steps and you’ll find that your website will be optimized perfectly for your target customers.
Did your competitor launch a blog? You’ve probably seen that they’ve been getting some traction with their posts and you feel like you’re behind. Here is how you can catch up and surpass them.