Tag: Sales

How To Make Connections Today That Lead To Sales In Two Years

Humans are built to focus on the short-term. But some of the best rewards come from long-term thinking.

October 31, 2018By

How The Smartphone Changes Your Local Business

It's easy to think that the smartphone harmed local businesses. How can digital technology help? Here are some of the amazing ways the smartphone made things better for local businesses.

October 29, 2018By

10 Old Marketing Strategies That Are New Again

These may seem like old school marketing strategies, but they're becoming more popular of late.

March 14, 2018By

Branded Content Example: Shell’s Wonderful World of Golf

Content is going through a change. Rapidly. I'm of the opinion that the majority of future content will be branded content.

March 12, 2018By

How To Turn Your Business Into A Media Company

One of the big shifts in thinking for businesses in today's world is the shift from sales-based advertising to attention-based media.

January 22, 2018By

Is It A Bad Idea To Build Anticipation?

I've been seeing a lot of this recently. "Big things coming..." Social media makes it easy. But is it a good idea?

December 8, 2017By

Blogging Is Not About Direct ROI

If you're looking for direct sales from a blog then you're in trouble. You'll be disappointed. You'll stop blogging. And your competition will win the blogging game in your industry.

December 1, 2017By

There’s A Lot Of Money In The World

I was golfing with a buddy and I uttered these words. Then it got me thinking.

November 17, 2017By

How To Leave A Lasting Impression

Leaving a lasting impression seems good, right? Here are some tips for doing that.

November 13, 2017By

10 Tips For Regular Guesting

Guesting is one of my favorite ways to build a brand. For a business. For yourself. It's just great networking. Here are some tips for doing it.

November 8, 2017By