Dayne Shuda, Author at Ghost Blog Writers

Google+, Your Business, and Your Blog

Much of the dust has now settled on the recent launch of Google+. The pundits have been out in force touting the ways businesses can utilize the new marketing and social channel to benefit their business. With all the focus on Google+ it seems there will be some traction behind Google’s latest offering. If you’re like me you’re probably wondering how to approach Google+ and how much to give to the search engine. Here are my thoughts on the matter…

Dayne Shuda July 19, 2011

An Example of Why You Can’t Yield to Facebook

Something happened to me this morning that sparked more belief in creating your own platform as opposed to yielding to the stream. I woke up this morning and checked my emails. I received a notification from Facebook. I opened a new tab and went to check things out. To my surprise my Facebook page was no longer available. For most, this could pose a huge potential threat…

Dayne Shuda July 12, 2011

Country Music Artist Content Strategy Proposal

For the last year or so I’ve been writing my thoughts and feelings about the happenings in country music. During that time I’ve seen really good things happening from artists and their teams. However, there is a huge, huge opportunity for these artists to really take advantage of a content strategy. With that need out there I thought I’d share my proposal with everyone…

Dayne Shuda July 9, 2011

Should You Ignore Blog Comments?

Creating your business blogging plan requires determining the goals and outcomes of the blog. For the business the ultimate goal is usually one or both of two things: 1) Revenue and 2) Customer Service. Even customer service has the importance of branding and helping customers to lead to more sales. A common understanding of blogging was that comments are important, but new data shows maybe this is false. Check it out…

Dayne Shuda July 4, 2011

Google Sends Out a Panda Olive Branch

Has Google extended an olive branch to original content creators? It appears that, yes, Google has gone back to rewarding at least a few bloggers for their original contributions to the online world. Check out the post for more information…

Dayne Shuda June 21, 2011

Shoppers Interacting with Retailer Blogs

It looks like blogs continue to show life for shoppers and retailers. A recent study from Shop.org shows how shoppers are interacting and purchasing with retailers. The chart highlights Facebook, Twitter, and blogs as important social media for shoppers and retailers. Check it out…

Dayne Shuda June 20, 2011

Country Music Industry Successful Blogging

If you’ve read a few posts her at Ghost Blog Writers you know I love writing for my site – Country Music Life. On the blog I write about new country song releases. Some of the most interesting song reviews are the ones released by new or relatively unknown artists. A recent post seemed to catch fire and I thought I’d share the story from the blogging angle…

Dayne Shuda June 17, 2011

What is Compelling Content?

You’ll find it on any number of Top 10 blogging lists around the web. Compelling content is always mentioned as a must have when it comes to successful blogging. It’s not that I disagree that compelling content is important it just seems like only a few people actually define compelling content. Here is my definition…

Dayne Shuda June 10, 2011

Blogging and the Music Industry

Blogging is like the music industry. In the music business, marketers look for talented artists and try to make the artist famous by exposing them to a large audience. In return, marketers expect payment for their investment or service. These marketers have a lot in common with the marketers in the blogging world…

Dayne Shuda June 3, 2011

53% Of Web Users Read Blogs in 2011

The number continues climbing – people are reading blogs in growing fashion. This presents an acceptance of blogs by people as a trusted source of information. In some cases people seem to trust blogs more than they trust newspapers, TV news, and their own friends. This presents an obvious opportunity for businesses of all sizes…

Dayne Shuda May 28, 2011

Dayne Shuda

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