Some think the Internet has destroyed customer loyalty. The idea is that with all the choice on the Internet, people don’t need to remain loyal to one company. Here are my thoughts…
Can a blog differentiate your business? Yes. And it can do so in just about every industry out there.
Over the last few months I’ve come to appreciate salespeople and sales teams. I think in the coming years the great sales people of today will be working complementary to the best salesperson of the future – your website…
Over the last few years Google has gotten aggressive with cleaning up its results. With each update (and there are hundreds each year), Google cleans up the Web. Here is how you can protect yourself from potential setbacks.
It seems lots of people out there are wondering what impact social media has on SEO. Here is the best way we’ve found to approach social media and search…
Businesses struggle with the idea of blogging sometimes because they fear sharing tips and tactics. The fear is that by sharing this information the company will make itself useless to clients. It’s time to get over this fear for a few reasons…
For small businesses, rapport is an important element in client relations. Large companies might be able to get away without connecting with clients, but for small businesses it’s a must. That’s where the opportunity is for small businesses that blog.
Small businesses have an advantage over the big guys. Small businesses can connect directly with clients. Want a great way to do that? How about a business blog…
Something most people may not realize is that blog posts and ebooks often contain the same content. Here is how you can use your blog posts to create in demand ebooks…
One question we get at GBW involves blog commenting. When it comes to business blogging and making money do comments really matter?