The real value of your business is in the assets you build. What assets are you building for your business? Here are some distinctions of what is and what is not an asset. It might change your priorities on how you’re investing your time and effort.
Today we’re looking at a company with a unique offering. We’ll see who their target client is and take a look at how they’re targeting that client with a business blog.
Do these things to build up to become an authority on social media.
When was the last time you looked at the calls-to-action on your website? Do you really know how your site is performing with visitors and especially with new visitors? Here are some common mistakes that could be costing you new clients.
There is an interesting article on the Harvard Business Review. It’s about the number of hours people are working today and how companies really value that commitment. But are there downsides to working so much?
Today for the Blog Analysis we’re looking at an interesting company – Relias Learning – and the strategies they have to attract clients via their business blog.
Never done social media marketing before? Follow these steps.
I still get questions about blog posts and how we should approach blogging for each company. Should we write about specific products and services the company offers? In most cases: no. But we still get the question so here is my approach to this question.
I have mentioned a few times about how important I think it is for entrepreneurs to have a vision for the future. To think one year, five years and even 40 years into the future about the business. But it’s also about having a balance of taking things day by day.
You’ve probably seen digital signage in a number of places. Public places and business locations often have digital signage. An example would be a screen in the airport that directs you to your correct gate. A digital sign next to that might offer an ad for food or something else in the airport or in the city where you are. Airports, hotels, restaurants, dentist offices, universities and many other organizations are using digital signage for a variety of purposes. It’s replacing printed signage. You can imagine that printing out a sign and making changes in a few months would be frustrating…and expensive. With a digital sign you can simply change the design on the screen. Four Winds Interactive is one