April 24, 2023

AI in Writing: What Today’s Marketers Need to Know

Innovation is king, especially in business. And if you’re not on the right side of innovation, your business is heading for obsoletion in a hurry. But not all technology is going to be a magic wand solution. And no matter how bright and shiny it is, it might not be a good fit for your company, your business model, or your bottom line. One such wave of technology that’s sweeping the marketing community right now by storm is artificial intelligence tools for content. Content is the new currency, and you know that without it, whether in the form of social posts, blogs, newsletters, or web copy, you’re doomed for failure. But who has time for all that writing and creative