24 Brilliant Calls to Action You Can Use to Close More Sales
No matter how revolutionary or groundbreaking your product is or what your service delivers, if your customers don’t know what to do when they first encounter your offering, they won’t buy. That’s why you need to TELL them what to do. And that’s where the call to action comes into play. Back before the digital age, you know, when broadcast television and hot-off-the-presses newspapers were the only way to get news, you saw CTAs all the time. Big, bold messages like “Call Right Now!” or “SALE!” drove you to take action. Hard telling how many QVC or “As Seen on TV” products are still looming in people’s closets these days. Today’s digital landscape of marketing and advertising is an entirely
Desiree Homer
July 17, 2023