November 28, 2022

All too often, employees are treated as cogs in the machine. Some want to be cogs and nothing more. Others gradually acquiesce. And then there are those whose spirit is never broken. Leaders sometimes see it as their job to break all spirits and get their team to conform to their expectations. But there are simply too many opportunities, in the gig and creator economies or otherwise, to treat your best talent this way. Here’s why you must know what your team is motivated by. People Are Differently Motivated It may seem obvious, but the fundamental realization begins here. People are differently motivated. Some leaders take the stance that a writer is a writer, an accountant is an accountant, an