July 26, 2011

Six Months to Blogging Success

Blogging is not a short-term marketing strategy. Blogging is a long-term strategy. This understanding is what throws most CMO’s and business managers for a loop. In the past strategies have involved push marketing tactics like catalogs, mail pieces, PPC ads, TV ads, etc. Blogging, on the other hand, is an investment in the future. To figure out how long it will take please continue reading…