Most businesses realize the importance of blogging. Traffic, sales leads, and improved customer relationships are all reasons companies are starting blogs. Unfortunately most company blogs won’t last long enough to see success. There are a few key common pitfalls for business blogs. Continue reading to see a few of these pitfalls most businesses experience when starting their blog. An industry leader shares his findings in another post and we add a few of our own so you know what to do when starting your own business blog.