Blog Writing Services
100% original content. 100% owned by you.
Start with a free trial post. No upfront payment required.
Blog Post Pricing
Discounts available for multiple posts per week.
Why Blog Writing Services
Regular blogging on your business website attracts new visitors through a variety of channels including organic search traffic (SEO), social media, email and more. With each post you’re investing in your business and your website. A blog post remains on your site forever and attracts more traffic over time.
Leads & Sales
The best business blogs focus on the questions customers are asking and answer those questions with blog posts. This blogging strategy attracts customers, provides value, earns their trust and leads them deeper into your website where they convert to become new customers.
Influence, Authority & Awareness
With a business blog, you provide an increasing amount of value in your industry. This adds to your reputation as an expert. Your ongoing blog sets you apart from the competition. Over the long-term, your business blog can become a sought after source of information in your industry.
Data Source: Quicksprout
What To Expect from Ghost Blog Writers
A Long-Term Blogging Strategy
“Businesses with over 200 total blog posts get 4.6 times more traffic than those with under 20 posts.”
It takes several months and even years for a blog to begin generating organic traffic from search engines, social media and other sources. At that point the traffic typically begins building slowly and picks up as the years go by.
Are You Ready To Commit?
At Ghost Blog Writers, we believe in long-term, ongoing blogging strategies. We don’t provide one-time blog posts. This approach gives your blog the best chance for success.
Ready to get blog posts for your business?
This is a sweet spot for both social media sharing and SEO. There are many other factors, but word count is important. According to one small study, posts with 1,500+ words received 68% more tweets and 22% more Facebook likes (QuickSprout).
Additionally, Wikipedia, one of the most successful sites for both SEO and social sharing, articles average ~1,200 words (WikiCount).
Another study found that the average Google first page result contains 1,890 words. (Backlinko)
We do offer other word counts. Our standard 1,500-word post is the most common and works for many businesses. However, shorter and longer word counts are available. Please ask us when you inquire and we will discuss.
For effective blogging over the long-term we’ve found that 1 post/week is a good minimum. It’s consistent. It builds SEO and allows for sharing via email and social media.
2-3 posts per week is really good, but not required.
According to HubSpot, companies that publish 4+ posts per week get 350% more traffic and 450% more leads.
You can provide titles. Especially initially. But those will supplement the titles GBW provides.
Some clients in the past have wanted to provide titles, but we’ve found that as time goes on, clients struggle to brainstorm ongoing titles.
We’re also very confident in the titles we can brainstorm. We have a great process for making sure there are always great titles on the schedule that will be interesting and valuable to your customers.
We always offer revisions for any post at any point in the relationship. However, the first post gives us a great opportunity to assess fit. Usually we can tell if things are a good fit from the first post.
Another option is to switch writers to find a better fit. If too many revisions are required it’s probably not a good fit and we shouldn’t continue with the schedule.
It depends on your definition of SEO. Our blogging strategy is simple. We focus on your business, your industry and especially your target reader or customer. We identify the questions they’re asking in relation to your industry. The more we see a certain question the more it’s an indicator that lots of people are searching for it. Those questions provide inspiration for blog post titles. With each post, we try to provide the best answer we can for the reader.
Why use this approach? Because it’s the most valuable to readers and it’s what Google recommends:
“In Google Search, our goal is to help users quickly find the best answers to their questions.” –Google
Identifying questions readers are asking and searching for is a form of keyword research. Providing the best answer we can to each question is a form of SEO along with proper formatting and optimization when publishing the posts. We don’t necessarily include a keyword a certain number of times in a blog post, but focus instead on providing the best answer to the reader’s question.
We can deliver posts via email. However, we’ve found that clients that upload posts themselves often fall behind and eventually need to pause the campaign to catch up.
This makes it difficult for the blogging strategy to work for your business. It also puts GBW in a challenging position.
We prefer to upload and schedule posts directly. We’re good at it. We’re efficient. We do it all the time. We leave at least a 7-day buffer for review. This ensures that every post goes live, is formatted correctly and that the posts are adding value to your website and business.
We use sources like Unsplash, Picography, Visual Hunt, Flickr and others. We use images that are either royalty and copyright free or photos that are free to use with attribution.
Readers appreciate posts on the same day(s) each week. It’s also the most efficient method for GBW and the writers. This efficiency offers the best quality content at the GBW price.
No. You can cancel the service at anytime. We don’t require a minimum number of posts.
However, we want to make sure that you’re looking at blogging as a long-term strategy. If you are then we move forward and get to work on the posts with that goal in mind.
Most of our clients publish on Monday, Tuesday or Wednesday. There are slight differences in the day of the week, but over the long-term we’ve found that the day of the week isn’t as important as consistently publishing on the same day or days each week.
The price remains the same for these and other situations. We can work together on the specifics of maintaining your blog. Usually over time we find that as clients get comfortable with our service that they hand off the services to us to make things efficient.