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Ways To Measure Blogging Success

One of the biggest challenges with social media is determining how to measure success. Everybody is throwing out KPIs and metrics like they are all the answer to the real issue. But business leaders like yourself are not interested in indicators or metrics. There is only one metric...

February 6, 2012By

Endorsed Content Growing in Importance

People, women in particular, are having more influence over their peers when it comes to purchasing decisions. People are using online sites to make purchase recommendations to both trusted friends and even strangers. It's a trend for business leaders to pay attention to...

February 3, 2012By

Marketers to Increase the Use of Blogs in 2012

eMarketer has another study released with focus on social media. It appears marketers will be spreading themselves thin across more niche social media channels while also focusing more on their own content publishing efforts...

February 2, 2012By

How to Supplement a Blog by Guest Posting

Sometimes the blog topic ideas are so obvious that they are overlooked. One of the questions people ask me about is how to grow their blogging audience. It's frustrating, especially during the first year of blogging, to find new readers. Here's the best way I know how to grow a blogging audience...

February 1, 2012By

An Experiment in Analytics

Over the last couple weeks I've been trying something new. No longer and I keeping tabs on the traffic to my site, Country Music Life. Nope. I do not check the stats except for maybe a quick glance. Instead, I'm tracking something much more important...

January 31, 2012By

Think Like a Creative Genius for Blog Ideas

Most people have a certain way of thinking. We eliminate ideas we consider to be not worthy of consideration. Creative geniuses, however, have a different way of idea generation. Here is a secret you can use to generate more blog post ideas...

January 30, 2012By

You Are Blogging, The World is Watching

In past articles, I've mentioned that not many people will read your blog for even the first year. While this is true, it's not how you should act when you're blogging. When you feel like the world is watching, you will create better blog posts. Here's how...

January 27, 2012By

How to Use Anger to Write Great Blog Posts

Have you ever been angry? Of course you have. Humans are emotional beings. Some of us more than others, but everyone feels the same emotions. When it comes to blogging, it is possible to use one of the most common emotions - anger - to your advantage. Here's how...

January 26, 2012By

Super Bowl Theory of Blogging

The Super Bowl is here and everybody's favorite part of the game is back - the commercials! Everybody tunes in to watch what the advertisers and marketers of the world have come up with each year. As you watch this year's commercials also consider your blogging strategy...

January 25, 2012By

Overcoming a Company’s Blogging Barriers

Often you will find there are barriers within your own company that discourage you from blogging. Many people are afraid of blogging and will fight any initiative to start a blogging strategy. Here are a few tips for overcoming the barriers to starting a blog at your company...

January 24, 2012By